Chief editor, writer and global content lead for this ambitious Heineken campaign that aimed to create a single tone of voice across all its social media platforms. A collaboration with multiple agencies, including Mike Teevee, DDB and Lepub, the year-long campaign introduced a professional editorial approach to Heineken's social channels in the form of timely posts, documentaries and profiles
Chief editor, writer and global content lead for this ambitious Heineken campaign that aimed to create a single tone of voice across all its social media platforms. A collaboration with multiple agencies, including Mike Teevee, DDB and Lepub, the year-long campaign introduced a professional editorial approach to Heineken's social channels in the form of timely posts, documentaries and profiles.
Heineken
Case study
The entire campaign explained in under 2 minutes.
Case study
The entire campaign explained in under 2 minutes.
Facebook and Instagram
An editorial calendar featuring news across food, drink, music, art and entertainment.
Infographics
Engaging content reimagined as infographics
Videos and documenatries
Documentaries on interesting people and conceptual videos that connected people across the world.
Videos and documenatries
Documentaries on interesting people and conceptual videos that conneted people across the world.
Videos and documenatries
Documentaries on interesting people and conceptual videos that conneted people across the world.
Chief editor, writer and global content lead for this ambitious Heineken campaign that aimed to create a single tone of voice across all its social media platforms. A collaboration with multiple agencies, including Mike Teevee, DDB and Lepub, the year-long campaign introduced a professional editorial approach to Heineken's social channels in the form of timely posts, documentaries and profiles.
Chief editor, writer and global content lead for this ambitious Heineken campaign that aimed to create a single tone of voice across all its social media platforms. A collaboration with multiple agencies, including Mike Teevee, DDB and Lepub, the year-long campaign introduced a professional editorial approach to Heineken's social channels in the form of timely posts, documentaries and profiles.
Facebook and Instagram
An editorial calendar featuring news across food, drink, music, art and entertainment.
Infographics
Engaging content reimagined as infographics
Case study
The entire campaign explained in under 2 minutes.
Facebook and Instagram
An editorial calendar featuring news across food, drink, music, art and entertainment.
Infographics
Engaging content reimagined as infographics